RECORDNEWS — broadcast
20261029 100000 UTC
514 transcript segments
Google Cloud Speech-to-Text API (Chirp) + Gemini 2.5 Flash Non-Thinking
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Machine transcription. Treat it as a searchable index of what was broadcast, not a verbatim quotation record.

[00:00:02] to roast, you know, specialty coffee, which is what
[00:00:05] I like to do the most. I wake up
[00:00:08] breathing coffee, I fall asleep thinking about coffee,
[00:00:11] and that's my life.
[00:00:15] For us, it's a beautiful memory that is renewed
[00:00:19] with each cup.
[00:00:31] Welcome, today's zapping is already
[00:00:35] on air.
[00:00:43] With the arrival of Pink October, men tend to
[00:00:46] neglect their health even more. That's
[00:00:50] why Voltsman, a specialist in male performance, is
[00:00:53] anticipating the Blue November promotion with unmissable
[00:00:57] conditions. Pay attention to Kelly's
[00:01:01] tip: after 30, the body undergoes inevitable changes. Women worry
[00:01:04] about menopause, while for you, men, your testosterone
[00:01:08] naturally decreases, and with it, energy and libido are very low.
[00:01:12] But VTS helps you men produce testosterone naturally,
[00:01:15] with just one capsule every three days. It's complete with
[00:01:19] vitamins, minerals, and amino acids, all the help your
[00:01:22] body needs to function and feel that virility you're
[00:01:26] missing. There are three perceived differences: recovery of
[00:01:30] sexual desire - there's no point in a body functioning without sexual desire -
[00:01:33] improved erection because it has a vasodilator, and reduced
[00:01:37] anxiety, avoiding feared premature ejaculation. Call
[00:01:40] now 0800 715
[00:01:43] 8059, and during the program, while promotional
[00:01:46] stock lasts, you get free shipping and up to
[00:01:49] 85% discount. You also get a wonderful smartwatch
[00:01:53] that helps you monitor your health. If you don't feel better,
[00:01:56] Volts is the only one that gives your money back, eh?
[00:02:02] October is pink, but taking care of your health continues
[00:02:06] to be a priority for everyone. Rediscover your
[00:02:09] virility with Voltman, just call
[00:02:12] 0800715-80-59.
[00:02:16] Have you ever heard the term
[00:02:19] animal to optogenetics? This concept refers to the technique
[00:02:22] that uses light for specific cells of the
[00:02:25] brain. And a study involving this
[00:02:28] technology was the winner of this year's Nobel Prize in Medicine.
[00:02:32] The method can help in the development of
[00:02:35] more precise treatments for diseases such as
[00:02:38] epilepsy, dementia, and Parkinson's disease. The
[00:02:42] American Carlot is the
[00:02:46] winner of the Nobel Prize in Medicine
[00:02:48] of 2026. He had the collaboration of the Germans
[00:02:51] Petern and George
[00:02:53] Naggel.
[00:03:00] was surprised to learn that he was the winner of the world's most
[00:03:03] prestigious award. "Actually,
[00:03:07] I was sleeping when they called me from Stockholm because I didn't
[00:03:10] expect to win anything. So they
[00:03:13] called my wife, I don't know how they got her number, but
[00:03:17] they called and asked her to pass me the phone. That's how
[00:03:20] I received the news."
[00:03:23] The news spread quickly inside
[00:03:26] the house.
[00:03:31] Cow is a psychiatrist, neurologist, and
[00:03:34] bioengineer. The scientist's great discovery is capable
[00:03:37] of changing the course of medicine and benefiting all of
[00:03:41] humanity. It is optogenetics. The
[00:03:44] word, which comes from Greek, literally means
[00:03:47] to control genetics through light.
[00:03:49] Optogenetics is a way to use
[00:03:53] light to control the brain. It's certainly a
[00:03:57] gain from the point of view of reducing risks, in terms
[00:04:00] of reaching substrates, areas, regions,
[00:04:03] more specific networks. The
[00:04:06] extraordinary thing about this form of treatment is this blue light
[00:04:10] beam emitted by a thin optical fiber, like a
[00:04:13] needle. The human brain has an average of
[00:04:17] 86 billion neurons. When some of them
[00:04:20] present failures, they can give rise to neurological
[00:04:24] disorders, epilepsy, Parkinson's,
[00:04:27] dementia. When the blue light beam penetrates the
[00:04:31] brain mass, with surgical precision,
[00:04:34] it acts as a kind of switch, turning on and
[00:04:38] off the nerve cells responsible for the
[00:04:41] failures.
[00:04:44] Anyone with a psychiatric or neurological disorder
[00:04:48] or who has someone in the family with one of these conditions can
[00:04:51] benefit from this technology.
[00:04:55] Now you ask: why blue light? The answer is in
[00:04:59] nature. Researchers discovered that a certain
[00:05:02] type of algae, very common in fresh water, such as rivers
[00:05:05] and lakes, developed a system to see
[00:05:09] and swim towards sunlight which turns blue
[00:05:13] when it penetrates the water. With the exact fragment of this
[00:05:16] algae's DNA, it's possible to create a protein that will
[00:05:20] be activated, turned on or off by that light
[00:05:24] beam.
[00:05:26] I tried many things at the same time, and this was the one
[00:05:29] that worked best. It was the specific gene of the green
[00:05:32] algae, and this was very surprising. I imagined
[00:05:36] that this would be the alternative with the least chance of
[00:05:38] working.
[00:05:41] The algae's G protein is placed in a virus that doesn't cause
[00:05:45] diseases. Then the virus is injected into specific
[00:05:48] neurons that produce other proteins
[00:05:51] considered biological switches.
[00:05:54] When the blue light comes on, the cell channels open, generating an
[00:05:58] electrical impulse that activates a neuron instantly.
[00:06:01] Thus, scientists can reach specific types of
[00:06:05] cells in certain areas of the brain where traditional
[00:06:08] methods couldn't reach until now. For now,
[00:06:12] tests are conducted on animal models, such as rats and
[00:06:16] mice.
[00:06:19] In the beginning, we were able to make a mouse's whiskers
[00:06:23] move. Then, we were able to control
[00:06:26] sleep and wake cycles, making mice
[00:06:29] wake up or fall asleep.
[00:06:32] We interfered with hunger and thirst. We were also able
[00:06:35] to study fear, anxiety, and caring
[00:06:39] and protective behaviors.
[00:06:44] After the initial tests, the algae genes spread to
[00:06:47] laboratories around the planet because the scientist
[00:06:50] published the results and disseminated the technique in the academic
[00:06:54] community. Professor Thiago Moreira from
[00:06:58] the Department of Sciences at the University of São Paulo,
[00:07:01] USP, has already met Professor
[00:07:03] Cal. "When I saw the work he published,
[00:07:07] I said: I need to introduce this technique in the laboratory there, in my
[00:07:11] laboratory in Brazil, right?" He has conducted tests on
[00:07:14] rats. Many of these diseases,
[00:07:17] right, eh, Parkinson's, Alzheimer's, epilepsy, patients die
[00:07:21] from respiratory arrest, especially during sleep, because that's
[00:07:24] when breathing is most vulnerable,
[00:07:27] right? In this video, he uses the technique to stimulate the
[00:07:32] breathe. But the scientist says it's a
[00:07:35] long way until the treatment reaches humans. "It's
[00:07:39] difficult to say how long it would take, but I believe maybe
[00:07:43] a decade. The difficulty is that the brain is very
[00:07:46] large, very complex, so a much larger beam
[00:07:49] would be needed." If there's a field of medicine where
[00:07:53] optogenetics is very advanced, it's ophthalmology.
[00:07:57] Clinical trials started in 2021 have already had
[00:08:01] three phases completed, including trials with
[00:08:04] humans. The new treatment will mainly benefit
[00:08:08] people who have very significant visual loss, like Luce Meire who
[00:08:12] discovered retinitis pigmentosa at 11 years
[00:08:15] old.
[00:08:17] Even with only 2% vision, Simeire can
[00:08:21] move around the street without major
[00:08:23] difficulties.
[00:08:26] Inside the house, she can also do
[00:08:28] tasks.
[00:08:30] At this distance, we are about 1 meter. Can you see me well? Yes,
[00:08:34] at this distance I can see you. But if you're on one side of the sidewalk
[00:08:38] and I'm on the other, you wouldn't identify me. No, I wouldn't
[00:08:41] identify who I'm going to.
[00:08:43] Right, retinitis pigmentosa, which affects one in every 4,000
[00:08:47] people worldwide, is a genetic condition that causes the failure
[00:08:50] and death of cells responsible for capturing
[00:08:54] light, the rods and cones. The death
[00:08:57] of these cells leaves residues, the black
[00:09:00] spots in the photo on the left. You can see the difference compared to the
[00:09:04] image on the right of a normal
[00:09:06] retina.
[00:09:09] The optogenetics treatment is simple. The
[00:09:13] virus with the algae protein is injected into the eye and
[00:09:16] directly reaches the superficial layers of the retina.
[00:09:21] Light reprograms these cells which then take on the role of
[00:09:24] dead cells and capture vision. It's not a
[00:09:28] treatment that will lead to a cure for the patient, but
[00:09:31] it's a solution for these patients who are in a state of blindness
[00:09:35] to regain minimal vision so they can
[00:09:38] move around, so they can have a very good quality of life.
[00:09:43] As with every scientific discovery, this one can also
[00:09:46] be used to harm humanity. The optogenetics
[00:09:50] technique was not strictly developed to be implemented
[00:09:54] directly in humans. It's an ethical problem because there are studies with
[00:09:57] mice, for example, that show it's possible to implement false memories in these
[00:10:00] animals. So, how would it be if the human brain were
[00:10:04] manipulated?
[00:10:08] For Lucimeire, the expectation of having a little more vision brings with it
[00:10:11] a realization.
[00:10:15] "It's a dream, right? I'll see,
[00:10:18] I'll be able to live this with my grandchildren, with my granddaughters,
[00:10:22] right? What I couldn't see with my
[00:10:26] children, right?" Carl Decirotte is a scientist
[00:10:30] passionate about what he does, and he leaves a tip for those who believe
[00:10:33] in science.
[00:10:36] "The researchers who studied these algae never imagined that they
[00:10:40] could be useful for psychiatry.
[00:10:43] It's a demonstration of the importance of following unconventional
[00:10:47] paths and taking risks, because that's how
[00:10:50] we can make great strides in scientific
[00:10:53] advancement."
[00:10:55] With the arrival of Pink October, men tend to
[00:10:59] neglect their health even more. That's
[00:11:02] why Voltsman, a specialist in male performance, is
[00:11:06] anticipating the Blue November promotion, with unmissable
[00:11:10] conditions. Pay attention to Kelly's
[00:11:13] tip. After 30, the body undergoes inevitable
[00:11:16] changes. Women worry about menopause, while for you, men,
[00:11:20] your testosterone naturally decreases, and with it, energy
[00:11:23] and libido are very low. But Voltsman helps men to start
[00:11:27] producing testosterone naturally, with just one capsule every
[00:11:30] three days. It's complete with vitamins, minerals, and
[00:11:34] amino acids, all the help your body needs to function and
[00:11:37] feel that virility you're missing. There are three perceived
[00:11:41] differences: recovery of sexual desire - there's no point in a body
[00:11:44] functioning without sexual desire - improved erection because it has a vasodilator,
[00:11:48] and reduced anxiety, avoiding premature
[00:11:52] ejaculation. Call now 0800 700
[00:11:55] 15 80 59, and during the program, while promotional
[00:11:58] stock lasts, you get free shipping and up to
[00:12:01] 85% discount. You also get a
[00:12:04] wonderful smartwatch that helps you monitor your health. If you don't
[00:12:08] feel better, Volts is the only one that gives your
[00:12:11] money back.
[00:12:14] October is pink, but taking care of your health continues
[00:12:18] to be a priority for everyone. Rediscover your
[00:12:21] virility with Voltman, just call 08...
[00:12:25] 715 8059.
[00:12:29] You've probably played with lining up dominoes and then
[00:12:32] knocking them down, creating that so-called domino
[00:12:35] effect. But did you know that it's possible to make this
[00:12:38] game more challenging?
[00:12:41] The Manual do Mundo channel will show us how it works.
[00:12:56] 1 2 3
[00:12:58] and
[00:13:01] well, it's not exactly what I expected, right? Sid from Não Salvo was
[00:13:05] doing a live, and he showed a crazy video where a guy picks up
[00:13:09] several stones, places them one in front of the other like a domino line,
[00:13:13] and when he presses, right, when he hits the first stone, they start to
[00:13:17] fall, forming that classic domino pattern of one stone
[00:13:20] falling on top of the other. The detail is that when it reaches the last stone, something
[00:13:24] crazy happens. So they're all like that, all neatly
[00:13:28] stacked, right, one lying on the other's back. It reaches the last one, it unhooks, and then
[00:13:31] the one behind unhooks, and the one behind unhooks. So this pretty pattern starts to
[00:13:35] unravel, and suddenly a chain reaction
[00:13:38] happens. So they start like this, they all fall like this,
[00:13:41] suddenly it all falls apart. But it turns out that
[00:13:45] in this live, CID challenged us
[00:13:48] to try to reproduce and explain how this
[00:13:51] thing works. So today I'm here, I got a bunch of bricks
[00:13:55] to try to unravel this
[00:13:56] mystery.
[00:14:03] What happens in theory I found and it seems relatively simple. You place all the
[00:14:07] bricks side by side, then lift these bricks. The moment
[00:14:11] they start to fall, one falls on the back of the other, they arrange themselves
[00:14:15] like this, so that everything is organized and pretty. You
[00:14:18] noticed that a kind of trap was created here. The moment
[00:14:22] I disconnect this last one, this brick will... fall, which will make this one
[00:14:25] fall, which will make this one fall, which will make this one fall. Want to see? In theory
[00:14:29] and a little in practice, it worked well. The thing is, you can't do this with a brick
[00:14:33] lying down the way I did it. The brick has to be standing up. Lying down, one doesn't have the strength to knock down the
[00:14:36] other. Now standing up, it's a little more complicated, let's test it.
[00:14:40] The issue here is that the bricks are not very regular. This means that its edge is
[00:14:44] a bit crooked, the brick is a bit pot-bellied, all the measurements of the
[00:14:48] brick are wrong, and this will cause some problem, I think.
[00:14:52] This brick is one of the best out there, exposed brick. This brick that is on... this wall
[00:14:55] here in the background, in theory, is one of the best I can find. Let's see if it
[00:14:58] works.
[00:15:05] What if I slightly reduce the distance between the bricks?
[00:15:07] Will it work?
[00:15:13] Let's test with 50 bricks and see what happens. Yesterday I
[00:15:17] easily spent about 3 hours researching about this brick
[00:15:20] domino. I found out that the correct distance between them has to be exactly
[00:15:24] one brick. Then you just lift it very carefully. The
[00:15:28] problem is that this brick I got here is a bit irregular,
[00:15:31] crumbly, and also it's not easy to keep everything exactly
[00:15:34] aligned. I'm following this division between the granite
[00:15:38] slabs, but there are some leaves in the
[00:15:41] middle, I don't 1, 2, 3
[00:15:45] it happened.
[00:15:52] The worst thing that could happen happened. Some bricks didn't fall because they were
[00:15:55] too close, and others fell too early because they were too
[00:15:58] far away. So I have no
[00:16:01] parameter to be able to try again and succeed. There are two things that could
[00:16:05] be happening. The first, as I already said, is that the brick is... irregular, it's all crooked. The second
[00:16:09] thing that's also complicated is that the brick is slipping. So when it falls, it goes
[00:16:13] a little forward, slips, and completely loses its position. At least
[00:16:16] with this brick, I don't think it'll work. Some, many weeks
[00:16:20] later, I still haven't found the ideal brick, but we made
[00:16:24] some concrete blocks to build a little house here in Manual do
[00:16:27] Mundo, and we had several of these blocks left over. So
[00:16:30] I can't do a domino effect with them because
[00:16:34] they are very difficult. One knocks the other down. Its base is very
[00:16:37] big, it's too fat for what we need.
[00:16:41] But I think that second part of the effect, which is the coolest, of them all falling at once,
[00:16:45] I can do.
[00:16:57] Oh, the butterflies in my stomach. 1 2
[00:16:59] 3
[00:17:07] And... now I'm leaving it very on the edge, but then it becomes dangerous, it
[00:17:11] can fall while I'm setting it up, so I'm also putting these safety
[00:17:14] wedges, so if it falls, it only falls to
[00:17:17] the pen.
[00:17:23] 1 2 3
[00:17:35] And now it's gone.
[00:17:37] Now yes, this is a concrete brick. I don't know if I can call it a brick.
[00:17:41] This is a block, anyway, it's for paving, not for building
[00:17:45] houses. It's extremely heavy, each one must be 3 or
[00:17:48] 4 kg, I think that helps a lot when it falls. We
[00:17:52] already did some small tests here and it worked, so this is the final
[00:17:55] test, our last attempt with
[00:17:57] 27 bricks slash blocks slash concrete
[00:18:01] tiles.
[00:18:06] Its shape is... much more regular than those little bricks I was
[00:18:09] using.
[00:18:17] 1, 2,
[00:18:17] 3
[00:18:23] and
[00:18:28] it went, ah, on the first try, on the first try, sensational. Let's try to make a
[00:18:32] black background here, because the brick has exactly the same color as the floor and the
[00:18:36] wall, maybe it'll look better.
[00:18:47] 1 2 3 and it worked.
[00:19:06] Today's zapping is over. Thank you very much for
[00:19:10] your company. Remember that you can review this and other
[00:19:13] editions on our YouTube channel.
[00:19:17] See you tomorrow, I'm waiting for you, until
[00:19:20] then.
[00:19:29] Good morning, nation of determined entrepreneurs from all over the country.
[00:19:32] The "Vision and Business" program, with entrepreneurship
[00:19:36] lessons, is on Record News. Our topic, today's
[00:19:39] topic, is leadership and strategic vision, the
[00:19:43] decisions that build great companies.
[00:19:46] Building a successful company requires much more than a good
[00:19:50] idea. It requires leadership
[00:19:53] skills, planning, and
[00:19:56] especially knowing how to make decisions at the right
[00:19:59] times. In the world of business, every choice
[00:20:03] can represent a new opportunity, a great
[00:20:06] challenge, a change of direction. Today,
[00:20:10] we will follow the second part of our interview with Marcelo
[00:20:13] Guerra, continuing a conversation about
[00:20:17] entrepreneurship, management, and the challenges of
[00:20:20] the industrial sector. We also have the battle of
[00:20:23] startups. We will talk about a fundamental topic for those
[00:20:27] starting a business: the importance of defining the
[00:20:31] responsibilities of each partner from the beginning.
[00:20:35] After all, a well-structured partnership can be
[00:20:38] decisive for the success of a company. All of this
[00:20:42] you can follow starting now on "Vision and Business".
[00:20:45] Be persistent, it
[00:20:46] works.
[00:20:56] Vision and Business, entrepreneurship lessons with
[00:21:00] Jangue Diniz.
[00:21:02] Dear fellow citizens, we continue our special series,
[00:21:06] "Entrepreneurs of Brazil", in
[00:21:08] Pernambuco. And in yesterday's program, we learned a
[00:21:12] little about the entrepreneurial journey of Marcelo
[00:21:15] Guerra. His experience in the industrial sector, the
[00:21:18] challenges faced throughout his
[00:21:21] career. Today, we will follow the second part of this
[00:21:25] conversation, with more reflections on management,
[00:21:28] leadership, innovation, and the
[00:21:31] future of business. Let's check out the interview. Marcelo,
[00:21:34] how do you evaluate the opportunities for expansion in the
[00:21:38] state, taking into account that we have here the Suape industrial port complex,
[00:21:42] where Valglou is located here in Pernambuco, right? Your
[00:21:45] question is challenging, Carol, but look,
[00:21:49] eh... when we talk about Suape, it's a privilege for us
[00:21:52] Pernambucans to be able to emphasize that this is the jewel of
[00:21:55] the crown, and the Suape industrial and port complex really has a
[00:21:59] differential, it offers great advantages to
[00:22:03] those who want to settle or who are settled here in
[00:22:06] our state. There are several factors, especially the
[00:22:09] infrastructure, ecodistance in geographical
[00:22:12] terms, right, both for Brazil and for the world. It was not
[00:22:16] by chance, right, that Valgroupe made the decision to build... a new
[00:22:20] plant, starting from scratch,
[00:22:23] as we say, a whole new project, and we settled there
[00:22:27] from 2015 onwards. But regarding Pernambuco, we
[00:22:31] also have to open up and say the
[00:22:35] following: Suape is very important, no doubt, it's a
[00:22:38] benchmark, but Pernambuco has the possibility and
[00:22:42] an advantage to attract investments, because it's no coincidence that
[00:22:45] there's an automotive hub in the north of the state, in Goiana, there's a food
[00:22:50] hub here in the city of Vitória de Santo Antão,
[00:22:53] Glória de Goitá. The decentralization of industries
[00:22:57] is a fact, it's a reality. If you go to Caruaru,
[00:23:00] Garanhuns, Petrolina is another reference,
[00:23:04] irrigated fruit farming, right, agriculture. You
[00:23:08] also have in Pernambuco the meatpacking industry. You
[00:23:12] have a... a... a Master Boi, for example, it's a
[00:23:15] reference, it's a success story. Further on,
[00:23:18] in Belo Jardim, we have the...
[00:23:20] Moura group is another fantastic industrial
[00:23:23] hub. So we cannot simply
[00:23:27] say that Pernambuco is only Suape
[00:23:30] and only depends on Suape. No, Suape
[00:23:33] is the jewel of the crown, as I said, I repeat, perhaps
[00:23:36] the most important thing in the North Northeast
[00:23:39] as a development hub. Suape, in addition to the port
[00:23:43] area, it includes about 84,
[00:23:47] 85 business units. Most
[00:23:51] of them are industries, it's no coincidence that you have the presence of the
[00:23:54] petrochemical industry, the two largest manufacturers of virgin
[00:23:58] PET resin, they are located here in Suape. We,
[00:24:01] as producers of recycled PET resin,
[00:24:05] right, in addition to having a hub of pre-form manufacturers
[00:24:08] with large international companies present
[00:24:11] here due to the attractiveness, in addition to the
[00:24:13] fact that we also have the airport
[00:24:17] issue that... that
[00:24:20] stands out as the main airport in the North
[00:24:23] Northeast with the highest volume of passenger traffic,
[00:24:27] reaching around 10 million people per
[00:24:30] year. Now, it's vital, fundamental for
[00:24:33] us to grow is for the Transnordestina
[00:24:36] to actually happen. This east-west axis,
[00:24:40] it's indispensable. Transnordestina is a matter of honor for
[00:24:43] us Pernambucans. And now, speaking of leadership,
[00:24:47] right, in your experience, what are the biggest... challenges in leading
[00:24:51] teams and also managing these large-scale
[00:24:55] logistics, right? Leading,
[00:24:59] being a leader, I would say it's something that
[00:25:02] is in the DNA, it's innate,
[00:25:05] but most importantly for a leader, I understand that a leader
[00:25:09] needs to learn how to delegate, and above all,
[00:25:11] listen. He has to give all his
[00:25:15] subordinates the opportunity to be heard
[00:25:17] and also to be heard.
[00:25:20] That is, what do I mean? The challenge of a leader is
[00:25:24] to be able to maintain balance, in everything
[00:25:27] and for everything in life, you have to seek balance. If you act with
[00:25:30] balance and you show that it's important for you to overcome your
[00:25:34] challenges, to maintain resilience, to
[00:25:38] maintain a persistent way, right,
[00:25:41] resistant to adversities, it's
[00:25:44] fundamental for the leader to be able to convey this in a
[00:25:47] way that makes people more and more confident in
[00:25:51] what they do. And then you need to train people, you need
[00:25:54] to train your successors, you need to give opportunities,
[00:25:58] right, for these people to grow together. I think that's the big role
[00:26:02] of... because no one stays forever, right, no one
[00:26:05] stays, they won't be eternal. I would say that leadership has
[00:26:09] that essence, eh, and people
[00:26:12] recognize when you know how to treat
[00:26:15] them well, know how to listen to them, know how to
[00:26:18] ponder, eh, know how to effectively
[00:26:21] delegate. I confess I have a difficulty. that,
[00:26:25] delegating to me is very difficult because we were
[00:26:29] talking about eh perfectionism, right?
[00:26:33] Then we believe what? Gosh, but so-and-so might
[00:26:37] not do it as perfectly as I usually do, but Carol, you know what
[00:26:40] happens, when you are a leader or when you propose to be a
[00:26:44] leader, people look at you
[00:26:47] seeking to copy, you
[00:26:50] have this trait of perfectionism, as I also have a trait of perfectionism, as
[00:26:54] you interact with people and people
[00:26:57] also have this identity, they look up to you, that's
[00:27:01] why we... need to know how to pass the baton, when I
[00:27:05] say delegate it's in the sense of
[00:27:08] empowering, training, forming
[00:27:11] successors, then you form teams and
[00:27:14] people know how to recognize this and are grateful for it, as a
[00:27:18] rule, this gratitude is
[00:27:20] long-lasting, no matter how long it takes for you to see
[00:27:24] that person again, but they will recognize that it was
[00:27:27] in you that they looked up to and were able to get to
[00:27:31] where they are, because you gave... opportunity, delegating
[00:27:34] also means giving opportunities and
[00:27:37] that's how people grow, they grow along with the company, they grow along
[00:27:41] with the company, they see a future, they need to have
[00:27:45] the perspective that they will be
[00:27:48] tomorrow the leader who created them or who
[00:27:52] trained them, empowered them, right? Then people
[00:27:55] are motivated, motivation is everything in life, right, and
[00:27:59] especially at work, people need to be very... very
[00:28:02] motivated to be able to face the difficulties, the adversities,
[00:28:05] because no one lives in a bed of roses, all
[00:28:09] of us have phases of their difficulties, how do
[00:28:13] you overcome that? You overcome that if you are in a team and there is someone who
[00:28:16] has to lead this group of people to
[00:28:20] be able to overcome everything in the best way possible,
[00:28:23] right, having balance. In view
[00:28:26] of all these changes that we've been seeing, right,
[00:28:30] technological, environmental, economic,
[00:28:32] how do you see the future of Brazilian
[00:28:35] industry? Ah, challenging, right, the Brazilian
[00:28:38] industry is going through a process where it has to
[00:28:42] reinvent itself, right? It has to get out of the rut, it has to get out of the
[00:28:45] box, why? Because what we see globally,
[00:28:48] right, is a gigantic advance
[00:28:52] of these new leaders who are emerging in the
[00:28:55] world, that is, Brazil is still not part of the G8, in some
[00:28:58] aspects it might be the G9, G10, but in others it's the G15, it's the G20.
[00:29:02] So we are falling far behind what is most
[00:29:06] advanced, and you don't need to be only in Asia, but if you are in
[00:29:09] Asia, you see what has already reached where Japan got, for
[00:29:13] example, right, what China is today and what is to come in China, eh
[00:29:16] China ends up being a leader in everything it sets out
[00:29:20] to do or planned to be a leader, right, the giant
[00:29:23] India is a new success story in
[00:29:27] Asia, but Brazil needs to bring itself
[00:29:30] closer and closer to the... exponents of the European Union market, for
[00:29:34] example, it needs to get much closer to what Germany
[00:29:37] and France mean in their advances, and without forgetting the
[00:29:41] coexistence effectively
[00:29:44] with the countries that form North America, eh the main
[00:29:47] protagonist, without a doubt we know that it is the United States of America, so that is,
[00:29:51] Brazil has to do this in a way that the industry
[00:29:54] begins to recover the lost
[00:29:57] time, it needs to reinvent itself with great
[00:30:01] speed, Brazil has many
[00:30:04] opportunities for this in terms of looking
[00:30:07] internally, right, we are living in a moment
[00:30:11] where tax reform brings
[00:30:14] a very strong concern, that is,
[00:30:17] there should be, if everything remains as
[00:30:20] it is, as of today until 2032, there should
[00:30:24] be a large concentration
[00:30:27] of industries in the Southeast region, or we can even say in the South-
[00:30:30] Southeast region, and why? Because from the North, Northeast,
[00:30:34] Midwest regions, the tax incentives that are vital for
[00:30:37] the permanence of these business units, these
[00:30:40] industries in these regions, they will succumb
[00:30:43] from 2032 onwards, there will be no more
[00:30:46] tax incentives, right, for these industries to remain
[00:30:50] in these regions, except, obviously, the region of the
[00:30:54] state of Amazonas, where you have there the free zone, the
[00:30:58] companies that are part of the system so...