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00:00:08This is China Central Television. News
00:00:11Channel .
00:00:15History in the making, news behind the
00:00:18news
00:00:20.
00:00:23News Investigation
00:00:24.
00:04:30You should never think that I can succeed with one sitting , you can't rush it
00:04:33. I think the highest level in this industry is to say what
00:04:36?
00:04:38And there's no turning back. Also, you must become a saint,
00:04:42the victor is king, it's the one who remains, not the one who
00:04:45wins.
00:04:48After 9999 kinds of tests are completed, there is no way to measure it
00:04:52.
00:04:56In the animation industry ecosystem, such
00:05:00theatrical films are compared to towering trees. They require
00:05:04large investments, long cycles, and high risks. Once successful, the
00:05:07returns are huge
00:05:08.
00:05:4424 enterprises, including Kekaodonghua and other three enterprises, are among the top
00:05:4730 nationally growing cultural enterprises. Wu Honglian
00:05:51said that making original Chinese feature-length animated films is the ultimate
00:05:55dream of many practitioners . Generations of creators
00:05:59have explored with passion and effort
00:06:01.
00:06:04Wu Konglian was a graduate of the first class of the animation program
00:06:08at Sichuan Fine Arts Institute. In the 1990s.
00:07:14In 1995, American Pixar released the world's first
00:07:18full CG 3D animated film, Toy Story,
00:07:22marking a technological leap
00:07:24in the animation industry.
00:07:42Second, at that time, the software was still relatively valuable and expensive
00:07:46, and the cost of learning it was also very high
00:07:49.
00:07:51In 2000, Wu Honglian graduated from the animation class
00:07:55of Sichuan Fine Arts Institute. He did not choose to do OEM outsourcing, but
00:07:59joined the newly established Digital Domain company. For him,
00:08:02participating in the production of original Chinese animated films was
00:08:06extremely appealing . There's a very interesting
00:08:10detail here. Someone came to our company.
00:08:13At that time, many of our colleagues said, "What are we doing? We want to make movies.
00:08:16We want to make Chinese animated movies." The
00:08:20founders of Digital Domain were Leung Ting-pong and Leung Ting-hung,
00:08:24brothers from Hong Kong . Leung Ting-hung worked in the American
00:08:28animation industry for many years . Traditional animation production is inseparable
00:08:31from manual drawing, and production efficiency is not high. But with
00:08:35the application of CG, which is computer graphics technology, in the field of animation,
00:08:39it can be done with computer software.
00:09:13Because this is a comprehensive and complex talent that
00:09:16needs to work together . When the first batch of us went there,
00:09:20there were people from Sichuan Academy of Fine Arts, and
00:09:24also from Xi'an Academy of Fine Arts, Central Academy of Fine Arts, Central Academy of Fine Arts
00:09:28, who taught animation . And Capital Normal University
00:09:31, there were many people, it was really new at that time
00:09:35. At that time, we didn't even understand
00:09:38the help files of 3D software very well
00:09:42. Right? At that time, art students generally didn't have very good English
00:09:46. After that, we were still learning slowly
00:09:50.
00:09:54Just a year before Digital Domain was founded , the American science fiction film
00:09:58Star Wars: Episode I, which made extensive use of CG technology,
00:10:02became the global box office champion in 1999.
00:10:06In fact, the Star Wars sci-fi IP
00:10:10had already started a long line of
00:10:13comics, toys, novels, and other derivatives back in the
00:10:171970s. The success of the film once again triggered
00:10:20large-scale development of related
00:10:21derivative products.
00:11:25We turned on the computer, zoomed in, it was still a bit blurry
00:11:29. So, for such a detailed requirement, does it have
00:11:33practical significance? Yes, because there were more than 470 people involved in the production
00:11:36at that time. There were more than ten departments. If everyone did not
00:11:40adopt a standardized production method, then many
00:11:44problems would arise without anyone knowing how. Our work habits
00:11:48were synchronized with Hollywood . Every night, we submitted
00:11:51the progress of the day's work. After submitting
00:11:55it in the morning, there would be a meeting in the morning where all department
00:11:59heads and overseas directors would sit together in the screening
00:12:03room to review the work results of each department from the previous
00:12:07day. After that, they would give feedback
00:12:10to us. Then everyone would start working, and some people would work until
00:12:14the evening, some would leave after work in the afternoon, and some would have to work
00:12:18overtime until evening to complete these modifications. Then they would submit
00:12:21it again, and so on. The work intensity was very high.
00:12:26That year, Digital Domain established 500 professional graphics
00:12:29workstations, employed more than 400 3D animators, and invested
00:12:33130 million yuan over 15 years. They produced
00:12:36176 character models, 461 scene models,
00:12:40242 prop models, 106 scenes,
00:12:441602 shots, and the total number
00:12:47of production files exceeded 110,000
00:12:51.
00:12:57In August 2006, Mobius was officially released in China.
00:13:232006 was also the year
00:13:55of their students, or people they had guided, went to universities
00:13:59. So, at that time, many 3D animations were actually
00:14:03related to them. At that time, our academy had a skeleton
00:14:07teacher named Xu Li, who came from Digital Domain
00:14:09.
00:14:12In 2004, several opinions on the development of China's
00:14:16film and animation industry were issued . This document opened
00:14:20the prelude to the industrialization of domestic animation. In the following decade,
00:14:23the central and local governments,
00:17:07"One Hundred Thousand Bad Jokes" was a grassroots original comic series. Although the
00:17:11art style was rough and simple, its nonsensical吐槽 and meme-generating
00:17:15ability were unique, fitting the spiritual and emotional
00:17:19needs of young netizens. Therefore, it accumulated over a billion
00:17:22clicks . Have you
00:17:26seen this comic? Yes, do you like it? Yes, and his
00:17:29humor has wisdom behind it. He's not just being crude
00:17:32for laughs
00:17:34.
00:17:47In other words, "One Hundred Thousand Bad Jokes" is a successful IP that has been verified by the market. The online platform invited Li Shujie and Lu Hengyu to create a secondary
00:17:50work, turning the comic into an animated series with richer
00:18:10? Abroad, whether it's Marvel or Japan, there are many
00:18:13manga adaptations into animation and film . This model is very
00:18:17mature, but why not in China ?
00:18:20。
00:18:28In 2012, Li Chujie and his team produced an animated series that went
00:18:32viral across the internet . After that, they produced
00:18:35two more seasons of "100,000 Cold Jokes".
00:19:07More than 1 million of these came from crowdfunding, but the box office
00:19:11revenue was 119 million yuan. Almost at the same
00:19:15time, the animated short film "Hit a Big Watermelon"
00:19:18by Jiaozi Productions became an instant hit online. At that time,
00:19:22animation teams in Chengdu were generally small and had limited
00:19:26funding. They would do animation outsourcing, commercial advertisements, and even
00:19:29produce games, while learning and honing their skills. More
00:19:33importantly, they were driven by their inner passion for animation.
00:20:37First, make a living.
00:20:50He is not an exception, nor an isolated case. He is one of a group
00:20:53of dedicated animation creators in the民间
00:20:56. They are still driven by their inner passion from childhood
00:21:00.
00:21:03At some point, when capital comes in and good policies
00:21:06support it
00:21:07,
00:21:13our opportunity will come. We need to wait for opportunities, first create opportunities, then wait for opportunities
00:21:16.
00:21:50Finally, run through the last kilometer to win the championship. It must
00:21:53be a different form of expression of IT, which ultimately
00:21:57constitutes its entire industrial chain
00:22:00.
00:22:04Secretary-General of Chengdu Digital Culture Creative Industry Association. He talked about the long-term development of IP in the digital cultural
00:22:08and creative industry
00:22:09.
00:22:13The first step is a good story. Next are comics, animation, movies,
00:22:17games, theme parks, and derivative products.
00:22:50One IP universe after another, but I think
00:22:53the most charming aspect of these six major digital creative tracks is that you don't necessarily
00:22:57have to run all of them. As long as you do one track well and specialize
00:23:01in it, it can still become an excellent IP, and even support a team
00:23:05. In 2016, Lu Heng and Li
00:23:08Shujie's team once again adapted the popular web comic "Rakshasa Street"
00:23:12into an animated series . After its release, it quickly
00:23:16topped the platform's domestic animation chart.
00:23:20In 2017, the two co-directed the animated film "One Hundred Thousand
00:23:24Bad Jokes 2", which still grossed over 100 million
00:23:27yuan. Hello everyone, I'm Su Moting
00:23:31. We are a new fan , everyone is not. In 2019,
00:23:35the team launched its first original animated series "Daily
00:23:44Child" was released, with a cumulative box office of 5.035 billion yuan
00:23:48. Step by step.
00:26:02With him as the representative, and with this leading enterprise, the chain enterprise as the representative,
00:26:06we have gradually attracted a large number of animation-related
00:26:10enterprises to settle in our park. We have carried out corresponding industrial chain investment
00:26:13.
00:26:16That is, how can we forge a new path for the development
00:26:20of this industrial
00:26:21park?
00:26:24From the perspective of our industrial capacity, we consider
00:26:28how to organically integrate it . At present, we are concentrating
00:26:32resources on the upstream, that is, from the planning stage to our
00:26:35production stage, to the special effects stage, to dubbing and mixing. This line is very
00:26:39strong. For downstream distribution and the production of derivative products,
00:26:43we are still a bit weaker. We hope to support the entire industry
00:26:47and the commercial cycle, support the entire industrial chain to be connected. This is our pursuit
00:26:51and goal. In recent years, Chengdu has promoted the high-quality
00:26:54development of the digital creative industry, and at the 14th Plenary Session
00:26:58of the Municipal Party Committee held in December 2025, it for the first time raised
00:27:02the acceleration of the construction of a national important cultural creative center and a digital
00:27:06creative industry cluster to the height of the city's development positioning and
00:27:10overall planning. In 2025, we introduced a package of policies
00:27:14covering film and television, games, e-sports, science
00:27:17and technology innovation, and incubation of enterprises . In 2026, we
00:27:21launched special financial policies for the digital cultural and creative industry, with 10 key
00:27:25measures, to build a policy system that covers the entire
00:27:29life cycle of the industry . Our considerations are mainly as follows:
00:27:33First, to highlight the systematic promotion of industrial ecosystem construction.
00:28:02Combined with a diversified investment mechanism, we have established multiple specialized
00:28:06funds in sub-fields, and launched financial products such as "Wenchuangtong"
00:28:09to alleviate enterprise financing difficulties. In 2025,
00:28:13the total scale of the city's digital creative core industry reached
00:28:17413.97 billion yuan,
00:28:20an increase of 8.3% year-on-year. The industry scale
00:28:23ranks first in the country . Under the policy
00:28:27incentives, Chengdu's local animation industry has flourished and diversified
00:28:30.
00:28:33Different types of products and production entities coexist, forming
00:28:36a multi-layered industrial ecosystem. At the same time, with
00:28:40the settlement of leading domestic visual effects companies in Chengdu, Chengdu
00:28:44has a more solid foundation in high-difficulty 3D special effects, realistic
00:28:48rendering technology, big movies, and rendering capabilities
00:28:51. This team has actually always
00:28:55relied on projects to constantly explore and grow
00:28:59.
00:29:16But now, the visual effects market for domestic heavy industry films
00:29:19is basically undertaken by domestic teams , with overseas teams only
00:29:23participating in a small amount of subcontracted shots and capacity supplements
00:29:26. Korean visual effects companies
00:29:30are very cost-effective. They,
00:30:02the character of the project.
00:33:45In over three years, over 180 episodes have been updated, and
00:33:48a 90-minute online theatrical version has been launched. The development
00:33:52of IP is much longer than a single game or a single
00:33:56animation. Because a brand is an idea
00:34:00to people. It's a thought that echoes, it's not
00:34:04a product that I might forget after playing today. But if you can implant this
00:34:07brand into people's hearts, then it will last a long time, just like
00:34:11now .
00:35:54This is where the Science Fiction World magazine editorial department is located. It is also
00:35:58a spiritual check-in place for science fiction enthusiasts
00:36:01. This magazine, founded in 1979, which serialized "The Three-Body Problem,"
00:36:05has a unique appeal . The magazine's editors
00:36:09take turns receiving science fiction fans from all over the
00:36:13country.
00:37:27It can become a peripheral product that is reflected in my life
00:37:31, whether it's the pattern on my clothes or the pattern on my stationery, or
00:37:35some of my small dolls and ornaments. So,
00:37:39this means I've incorporated science fiction into my life. Yang Guoliang
00:37:43said that science fiction literature was born with the wave of the Industrial
00:37:46Revolution. Its audience needs modern urban life
00:37:50experiences and an understanding of technology. The public's
00:37:54interest in science is essentially rooted in technology.
00:40:57AIAI can independently complete content expression
00:41:06In 2026,
00:41:07the city grew.
00:41:11The OPC community small team provides complete support. Developers can complete company registration, accounting, and space rental here.
00:41:28And today's main topic is that we are targeting
00:41:32the funding problem of our slow C or OPC,
00:41:36which may be different from other industries .
00:43:03While actively embracing new technologies and exploring new organizational forms
00:43:07, the next success is just around the corner
00:45:35Hello, audience friends, this is CCTV Channel 3.
00:45:40Welcome to this news live broadcast. On the 10th, the State
00:45:44Council Information Office held a series of 155 themed news conferences
00:45:47. The relevant负责人 of the Ministry of Human Resources and Social Security introduced
00:45:51the relevant situation of promoting employment and high-quality development of social
00:45:55security. The relevant负责人 introduced that from January to September this year, China's
00:45:59employment situation.